Around 68% of the world’s population are emerging consumers - that is those living on between Int $2 – Int $20 per day. This is the target consumer group for microinsurance products and yet, according to the Microinsurance Network’s recently released 2022 Landscape Study, only 8% are covered by insurance outside of any public social security system.
This presents a massive opportunity for the inclusive insurance sector. Many of these people live in increasingly vulnerable...