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Nationally Representative Survey of the Association of Bulgarian Insurers “Attitudes Towards Insurance And Insurance Literacy” 2020

Objective

The ABI survey “Attitudes towards Insurance and Insurance Literacy” aims to examine the attitudes of Bulgarians towards insurance, familiarity with and use of insurance products, consumer behaviour and the level of insurance literacy. Such a study, in terms of subject matter and scale, has not been done before in the country. It is intended to be of significant value in the design and implementation of initiatives to improve public attitudes towards insurance, its promotion...

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