The Microinsurance Network and Busara invite you to join this webinar exploring how behavioral science can help make insurance more inclusive. We'll discuss why information alone is often not enough and how designing around real human behavior can lead to better customer outcomes. You'll learn how behavioral diagnostics enable teams to move beyond assumptions and identify the true barriers customers face throughout the insurance journey.
The webinar will also feature the launch of the Behavioral Diagnostics Toolkit – a practical, step-by-step resource for product, innovation, and distribution teams. The toolkit helps diagnose why key customer behaviors are not occurring and translates those insights into clear, testable design interventions that can improve product uptake, policy renewals, and claims engagement.
Panelists:
- Joyce Karimi Nthiga, Development finance professional across Africa (moderator)
- Sheila Kirika, Regional Actuarial Manager (P&C), Acting Regional Finance Actuary (P&C) (Old Mutual)
- Herman Smit, Head of the Behavioural Economics Centre of Excellence (Nedbank)
- Jackline Chemtai, Senior Associate (Busara)
Join us to learn how to design insurance systems that work with human behavior, not against it.