TATA-AIG Life Insurance Company Ltd. India

Description: 

This paper provides a broad overview of how the microinsurance programme at Tata-AIG emerged and how it operates. It places particular focus on the micro-agent. Because of the low value of microinsurance premiums, low cost distribution is critical in microinsurance. In its micro-agent model, Tata-AIG has introduced a new and exciting distribution methodology to microinsurance in India. The scheme’s benefits and possible shortcomings are discussed in the paper. While the micro-agent model holds much promise, the scheme is still too new to be definitively declared a success or failure.

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Author: 

James Roth, Vijay Athreye

Published by: 

  • Microinsurance Network

Publisher: 

CGAP Working Group on Microinsurance

Number of pages: 

45

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