Customer centricity works for microinsurance. With a good understanding of customer needs and wants, microinsurers can build real solutions that are valued by clients. Increased client satisfaction leads to more loyal clients that provide referrals. This, in turn, leads to value for the microinsurer and its distribution partners.
Pioneer Microinsurance in the Philippines is proof that the challenges of becoming customer-centric can pay off handsomely. The company has seen its microinsurance business grow from 266,000 to 18 million enrolments in just five years. CGAP has been studying and supporting the customer-centric efforts of Pioneer Microinsurance over the past 2 years.
During this Expert Forum, Geric Laude, CEO and President of Card Pioneer and Antonique Koning, Senior Financial Sector Specialist, Customer & Provider Solutions at CGAP, will share their insights and lessons learnt from their customer-centric journey.
Join the conversation on Tuesday, 24 April from 3-4pm CEST and contribute to this interactive online event!
All members will receive an invitation to the event containing the password to register*. If you encounter any trouble, or did not receive invitation email, please contact the MiN Executive Team.
*This event is open to members of the Microinsurance Network only and is password-protected. Please do not share this password with non-members.